Write Something People Will Read

“Whatever you do, you need courage. Whatever course you decide upon, there is always someone to tell you that you are wrong. There are always difficulties arising that tempt you to believe your critics are right. To map out a course of action and follow it to an end requires some of the same courage […]

What Kind Of Writer Are You?

The questions come fast and furious: What Kind of Writer Are You? How Would You Describe Yourself? Give Me a List of Your 5 Greatest Strengths & Weaknesses How Many Licks Does It Take To Get To The Center Of A Tootsie Pop Would you rather be Gandalf or Luke Skywalker? Ok, I haven’t been […]

Does Your Blog Need A Logo?

Does Your Blog Need A Logo? The answer to the question is yes, your blog needs a logo. It needs some kind of image that helps distinguish it from the others. There is an awful lot of noise out there and if you want to memorable and recognized a logo can go a long way […]

How To Improve Engagement On Facebook

More than a few people have spent significant amounts of time trying to figure out the Facebook algorithm so they can improve engagement but not me. That is about as effective as trying to figure out how many plastic pink flamingos are on lawns in Parma and just as interesting. You might as well try […]

What Story Should You Tell?

I am the real reason the devil went down to Georgia. Ask my kids and they’ll tell you that cloven hoofed bastard knew if he decided to mess with me I would expand his understanding of eternal torment and hell on earth in a way he wouldn’t ever forget. Really. I don’t wear a black […]

Use This To Improve Your Understanding Of Google Analytics

I have ongoing discussions with a variety of people regarding their understanding or lack  of Google Analytics. More than a few people have told me they dislike it because it feels like they are back in school desperately trying to understand the formulas on the chalkboard. If you are among those who dislike Google Analytics […]

763 Reasons Sexy & Smart People Use Facebook

Some marketing research somewhere says that I have six seconds to grab your attention before you point and click your way elsewhere. I really don’t know if that is accurate but since I don’t need the exact number I am not going to look it up. What I know is 763 Reasons Sexy & Smart […]