Smart bloggers and businesses recognize that while content is king it is useless without people to consume it. Doesn’t matter how sharp, witty or insightful you are because without readers it is useless and worthless. Might as well write your posts in a diary that you shove underneath your bed.
Feedburner is Dying
Feedburner is dying. I haven’t seen any official news from Google but I have heard from more than a few credible sources that Google is wrapping things up. Even if I hadn’t my recent experiences are enough to make me question what is going on.
There is no official support there and there hasn’t been for quite some time now. The forums are occupied by echoes and the sounds of crickets chirping. I have asked a few questions and they have gone unanswered.
These were important questions that had to do with troubleshooting problems with my feed, but no one ever answered them. It may be a free service but there is a minimum level of service I expect with everything including free services and this just didn’t meet that requirement.
This is too important to mess around with so when I heard about some potential alternatives I did some investigating and decided it was better to move my feeds sooner than later.
What About Lost Subscribers?
Will I lose subscribers in the move? I really hope I don’t but fear of losing some isn’t enough to prevent me from making changes that will help provide a solid foundation here.
That quote I used back here when I talked about building the blog still applies:
“You know, we just don’t recognize the most significant moments of lives while they are happening. Back then I thought, Well there’ll be other days. I didn’t realize that was the only day.” Archibald (Moonlight) Graham
Field of Dreams
Bloggers shouldn’t fear change. We work in a fluid environment in which change is not only constant but relatively easy. I don’t believe in doing it willy-nilly but nor do I see a need to spend ridiculous amounts of time thinking about it. Remember we are working to prevent paralysis of analysis.
Other Perspectives and Opinions
There are a host of others making the change now too. Here are links to five other blogs that talk about why they made the same move from Feedburner to Feedblitz.
Stay tuned and I will keep you posted as to how this all works out. As always if you have any questions feel free to leave them in the comments.
BTW, you can find my new feed right here.